A Franchisee is an entrepreneur without an abundance of risk. This is due to the fact that they are buying into an already established and proven concept, one that has made it past those crucial first 12 months whereby 80% of businesses fail. Not to mention the prebuilt customer base which would make it more accessible to continuously operate.
As a franchisee, you can also benefit from the assistance of the parent company which includes the methods of operations, marketing, and the continuous training for yourself and your employees alike.
Adding on you are granted exclusivity rights for your area by the franchisor guaranteeing no competition from other franchisees.
Ultimately, buying a franchise is a relatively low risk high reward investment. One that requires a fair amount of due diligence into the companies that fit the franchisors persona.